Latest News

Post Featured Image

How to Make a Good First Impression on Facebook

Making a good first impression is important. Remember when you were a kid, and your parents made you keep the house clean, “just in case” company dropped by? You kept things tidy, but the company rarely came.

Your Facebook Page is like your house when you were a kid: you need to keep it tidy “just in case” someone stops by — even though it’s unlikely than anyone ever will.

No One Visits Your Facebook Page

99.9% of people will never return to your Cooperative’s Facebook Page once they’ve Liked it. Instead, they’ll scroll through their newsfeed until something from a friend, a family member, or a brand catches their eye. That’s when they’ll stop and click on the link that caught their attention.

Your Cooperative’s Facebook Fans are no different. If they don’t see something from you in their newsfeed, then they’re not thinking about, liking, sharing, or commenting on your Cooperative’s content.

Think about how you use Facebook: You may have liked Coca-Cola, Chevrolet, or even ARC Media on Facebook, but unless you see compelling content from those brands in your newsfeed, you probably won’t go directly to that brand’s Page.

This is why you have to post to Facebook. And post to Facebook. And post to Facebook.

Make a Plan

If you want to make a good first impression with your fans, you first have to make an impression at all. You need a plan and a strategy for how your Cooperative will use Facebook. Posting for the sake of posting will only get you so far.

If your content isn’t relevant to your fans; if it’s not connected to your general mission; or if it’s just junk, then you’re not going to inspire your fans to interact with your Page — All of that tidying up “just in case” company stops by will be in vain.

What You Should Post to Facebook

At ARC Media, you’ll hear us talk a lot about activating and motivating your Cooperative’s membership. Our goal is to provide you with high quality content that helps teach you how to do those two things. If our content isn’t promoting Rural Electric Cooperatives or helping Cooperatives learn how to activate and motivate memberships, then we’ve let you down. We recommend you take a similar approach to creating and sharing content with your audience.

What Else Should You Do to Clean Up Your Page?

  • Answer as many of the questions as possible in your “About” section to help newcomers learn more about your Cooperative.
  • Make sure your profile and cover images are readable, to size, and representative of your Cooperative. Need help with your sizes and ideas? Use a mostly-free tool like Canva to easily guide you through the process, or contact us to give you a hand.
  • You should also make plans to weekly — at a minimum — go onto Facebook as your brand Page. Scroll your Page’s newsfeed and like, comment, and Share with the Pages you are connected to as your brand. Don’t Like any Pages as your brand? What the heck are you waiting for?

Following these simple tips will help you to create a good, nay, great first impression as Member-Owners and other community members begin to engage with your Page.

Activate and Motivate Your Membership

If you have questions about how to make Facebook work for your Cooperative, let us know! We spend our days connecting Electric Cooperatives with your Member-Owners, and can help you activate and motivate your membership 24/7/365: Follow us on Facebook, Twitter, and Instagram, or contact us today!

3 comments (Add your own)

1. Kevinwhoms wrote:
Sexual relationship is often a pleasurable give to get relationship with one?s partner. If anything fails with this give to get process, it is enough to derail the partnership. But whatever could happen which is unpredictable. Moreover, able to keep a normal sexual relationship means keeping oneself physically healthy. So any kind of sexual disfunction needs to be helped by utmost care. One such hazard to health is erectile dysfunction commonly found in men. Unable to keep a proper and prolonged penile erection results in erection dysfunction. This is infact a critical problem for maintaining a proper sexual relationship. So when there arises this type of problem it?s smart to treat it rather than sitting quiet.

The choice involving the various available treatment options involve treatment which has a proper medicine. Response to a dental agent for example Levitra can be quite effective with this context. Studies show that erectile dysfunction is primarily because of insufficient flow of blood towards the penis? veins and insufficient stimulation at the same time. Practising oral therapy of Levitra enhances the rate of the flow of blood that gradually stimulates the penis producing a hard erection, adequate to have an intercourse.

Levitra is but one such drug that's found to be effective. Clinically many experts have proved who's even creates patients that suffer from various health conditions like high blood pressure levels, high cholesterol or diabetes. A lot of men, who took Levitra for the first time, responded positively for gaining high success rate. Besides, it's been also found which it can be also taken along with other medicines accustomed to treat other health conditions.


Sat, June 23, 2018 @ 8:06 PM

2. wrote:
My developer is trying to convince me to move to .net from PHP.
I have always disliked the idea because of the expenses.
But he's tryiong none the less. I've been using Movable-type on various websites for about
a year and am concerned about switching to another platform.
I have heard fantastic things about blogengine.net.
Is there a way I can import all my wordpress content into it?
Any help would be greatly appreciated!

Sat, October 26, 2019 @ 6:58 AM

3. wrote:
Hi my family member! I want to say that this article is amazing,
great written and come with almost all important
infos. I'd like to peer extra posts like this .

Mon, December 2, 2019 @ 7:45 AM

Add a New Comment


Comment Guidelines: No HTML is allowed. Off-topic or inappropriate comments will be edited or deleted. Thanks.